Defense The Superbowl Commercial you WON’T see today David Reeder February 2, 2014 Join the Conversation Remember this? Here's a reminder; it is not one of the commercials you will see during the Superbowl today – because, you know, no self-respecting football fan would be a someone who appreciates a well made firearm or the concept of defending one's family. Nor would they *gasp* be pro- Second Amendment. I spoke to Daniel Defense's Jordan Hunter earlier today. As you can imagine, Daniel Defense is still disappointed the ad won't run, but stands firmly behind their original message. “It’s disappointing that they’re not allowing it. The ad is well within the confines of their rules. We absolutely respect the NFL’s right to establish their own guidelines, and to tell us no if warranted, but the hypocrisy they’re showing here disturbs us. We were well within the rules they established at the beginning of the season, and not just because we’re also a brick and mortar storefront. Ads for violent movies and violent video games are okay, but a Constitutional ad promoting the defense of one’s family – that doesn’t even show a physical weapon or ammunition – is not? Absolutely we’re disappointed in them [the NFL].” Jordan Hunter, Daniel Defense Here's a flashback to when it was still fresh on everyone's minds. You can view more DD videos on their YouTube page and of course follow them on Facebook. Explore RECOILweb:IWA 2016: "Europe's SHOT Show"Leupold Celebrates Record-Breaking YearShot 2022: Two New Mounts from Unity TacticalRECOIL Buildsheet: AK SBR NEXT STEP: Download Your Free Target Pack from RECOILFor years, RECOIL magazine has treated its readers to a full-size (sometimes full color!) shooting target tucked into each big issue. Now we've compiled over 50 of our most popular targets into this one digital PDF download. From handgun drills to AR-15 practice, these 50+ targets have you covered. Print off as many as you like (ammo not included). Get your pack of 50 Print-at-Home targets when you subscribe to the RECOIL email newsletter. We'll send you weekly updates on guns, gear, industry news, and special offers from leading manufacturers - your guide to the firearms lifestyle.You want this. Trust Us.